Building A Life That Feels Like The Brand
The brand was always a mirror.
Sip & Sass Didn’t Come From a Business Plan In the Beginning It Came From a Feeling
I knew how I wanted people to feel seen. Creeative, free, a little flirty, a little powerful.
Eventually, I realised that’s how I wanted to feel too.
The brand was never separate from me. It was the version of myself I wanted to live in.
🥞🍴 “Before this chapter had a name I was already building it piece by piece”
Just like in Branded Before I Believed.
Whatever it is, the way you tell your story online can make all the difference.
If It Doesn’t Match the Vision Board It’s a No
My standards got higher.
Not just for branding, but for life.
I stopped saying yes to things that felt flat.
I stopped chasing safe. I started asking, Does this choice, this event, this person, this outfit feel like the brand I’m building?
If the answer was no, I let it go.
Ruthlessly, but gently.
Curating a Brand Taught Me How to Curate My Life
I started treating my time like my feed.
Clean. Intentional. A little cheeky. I made space for things that felt aligned, even if they weren’t “practical.”
I leaned into colour. Into art. Into stillness when I needed it and chaos when I craved it.
There’s No Separation Anymore
The founder, the artist, the girl showing up with wine and a painting to teach.
It’s all the same person. The life I’m building is the brand.
I’m not playing a role at events.
I’m showing people what it looks like to build a life that feels like yours. That’s the real product.
This Isn’t Just a Business It’s a Lifestyle
I want people to leave a Sip & Sass night thinking, I want to live like this.
More colour. More confidence. More joy.
That’s what I’ve built for them, and for me.
This is a business, yes. But more than that? It’s a decision to choose creativity and yourself..
Living it was one thing. Scaling it was another
Building a Paint & Sip Empire was what it looked like when the feeling turned into a business.
And Romancing the Business (Even When It’s Hard) was what it took to stay in it, even when it got quiet.
