Branded Before I Believed

Burgundy banner that reads ‘the brand came first’

Whatever it is, the way you tell your story online can make all the difference.

Rock Bottom Wasn’t a Dramatic Crash It Was a Slow Exhausting Fade

No huge event. Just days of waking up flat, overworked, underpaid, and quietly questioning everything.

I was smart, multi- skilled, talented, creative and still barely surviving.

The worst part? I knew I had something to give.



But Even When I Had Nothing I Had Vision

I didn’t have investors. Or a mentor.

But I had taste. Skills, a brand voice, notes, a spark, and a vision.


I Branded Before I Believed

I made the logo before I felt legit.

I painted the artworks before I had interest.

I planned the experience before I had a customers.



Things inside a hand bag

Whatever it is, the way you tell your story online can make all the difference.

You Don’t Need Everything You Just Need to Start With What’s Yours

Not what everyone else is doing Not what feels “safe.”

Just that feeling in your gut that says, “This is me.”

I started with vibes. With energy.

With curated moments and captions that sounded like I already made it.



Rock Bottom Was the Foundation The Good Taste Made It Beautiful

Looking back, I wouldn’t erase the struggle.

Sip & Sass came from those low points.

Built with scraps of confidence, clips of old dreams, and a very strong vision board.

“Built from rock bottom, (with good taste).”


Brisbane & Gold Coast, you’re up first. Melbourne & Sydney “start chilling the champagne.” đŸ„‚

“The paint and sip party is coming, are you in?”

© 2025 Sip & Sass. All rights reserved. This content is original and protected. If you're feeling inspired, we love that. If you're feeling *copy-paste* maybe don’t. 💋

Previous
Previous

Building a Paint & Sip Empire

Next
Next

Romanticising Business Even When It’s Hard